I love the simplicity of print and outdoor ads and have been lucky enough to get these campaigns out the door.
To get homeless children donations for Christmas, we worked with a Polish children’s book illustrator.
To bring our audience direct to The Indo Daily podcast, we turned the news into scannable Spotify codes.
To reposition Seppelt as a luxury brand, we drew on the gold bearing past of its land. Graphics by Illusion CGI, Bangkok.
To launch a new outdoor pursuits centre in Galway, we had some CGI fun with nature. Two pieces of this work featured in the Luerzer’s Archive Annual.
To launch a vegan burger bar, we used humour rather than shock tactics to engage meat eaters.
To showcase the Irish Independent’s Galway Races coverage, so we covered racing gear in Irish Independent newspaper.
To promote home insurance, we gave broken content a voice.
To promote an exhibition about Ireland’s hidden impact on LGBT culture, we found a hidden flag.
To prove that The Herald has always been there for Dublin GAA, we showed how the newspaper is used in more ways than one.